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CFPSA, through its CANEX division, sells the everyday products you need most at competitive prices, while always giving back to the CF community.

CANEX retail operations include retail stores, ExpressMarts, grocery stores, food services, and a wide variety of concessions. The products carried and the locations of the outlets are dictated by the needs of the military community at that Base/Wing or Unit.

CFPSA anticipates and conveniently provides the goods and services needed by our clients, such as:

"The Personal Insurance Plan" for auto and home insurance; a "Home Heating Oil Program"; the "Club Xtra" customer loyalty program; an unbeatable "No Interest Credit Plan" for purchases over $200; and "Simply The Best," which guarantees the lowest price on a variety of grocery basics such as milk, bread, butter, and diapers, as well as general merchandise.

CANEX - Sales, Income Before Royalties and Royalties and Distribtions
- $M Income Before Royalties - $M Royalties and Distributions - $M Sales

Each year, CANEX returns several million dollars of its revenue to Base/Wing funds. These funds are used to support numerous local projects and recreational activities as determined by the Base/Wing fund committee. CANEX also provides funding for CF Personnel Assistance Fund (CFPAF) low-cost loans and for Operation SANTA CLAUS.

In November 2003, CANEX launched its on-line retail service for military and civilian personnel deployed outside Canada. “What You Need” (WYN) allows CF personnel to order products for their own use in-theatre or for delivery to loved ones at home.

CANEX also sponsored in 2003/2004 a special “Trim the Tree” promotion in support of the CF Military Police Fund for Blind Children. CANEX customers generously contributed nearly $10,000 to this very worthy cause.

In an effort to recognize military and civilian personnel who by their actions reflect the spirit, pride and professionalism of the CF, CANEX launched the “Saluting Success” campaign in its monthly flyers. Each article features CF members, Regular and Reserve Force, or NPF employees who have distinguished themselves personally or professionally.

The proud sponsor of the “March 1st, I Quit” smoking cessation program, CANEX contributed prizes for successful participants. This national campaign had many participants and six months after its completion 47.1 per cent of participants were still smoke-free.

FACT:

Since 1999, the “Club Xtra,” program has returned $1.2 million to our 48,000 members.