Home > Corporate > Media Centre > CANEX Electronics Sales workshop
CANEX Electronics Sales workshop
“Everything is Connected”
By Emile Lebel, CANEX Operations Training and Development Manager, Ottawa, 613-992-2996, lebel.emile@cfpsa.com
The electronics category represents a significant piece of the CANEX retail business line. More importantly, electronics is a commodity that changes at “warp speed” with new technologies and varying consumer-buying trends.
With that in mind, CANEX identified the need to create a new in-store position of Electronics Sales Person (ESP) whose key focus would be responding to the electronics needs of our CANEX customers.
The new ESPs, store managers and CANEX headquarters staff participated in a training workshop during the first week of October. The workshop theme “Everything is Connected” was selected to highlight the fact that elements within the electronics category are all interconnected. From rapidly changing customer-buying trends, through CANEX central purchasing processes, to supplier product features and selling techniques that CANEX staff must use.
 |
| Workshop participants benefit from hands-on training. From left to right: Jeff Smith, Windsor Park Retail, Joanne Villeneuve, North Bay ExpressMart Manager, and Holly Durdin, Borden Retail are captured here working through scenarios. |
During the three-day workshop, participants were engaged in leading edge electronics demonstrations from suppliers, as well as presentations by CANEX subject matter experts (SMEs) on topics such as: the CANEX credit plan procedure; risk management; and CANEX’s central buying process.
This was the first of many training projects that are planned. Moving forward and in keeping with our mission statement, CANEX will continue to seek out innovative ways of adding value to our customers shopping experience across the land.
 |
| CANEX employees from across Canada participate in the first "Everything is Connected" workshop. From left to right: Emile Lebel, Operations Training and Development Manager; Gerry Doner, Retail Store/Category Manager Furniture; Jeff Baker, Esquimalt Retail Store Electronics Salesperson; Frank Davis, HQ Category Manager; Joanne Villeneuve, North Bay ExpressMart Store Manager; Stephanie Inglis-Leblanc, Petawawa Retail Store Clerk/Cashier; Abby Willson, Shilo SuperMart Store Electronics Salesperson; Felicia Penny, Edmonton Retail Store supervisor; Ted Lindenberg, Kingston Retail Store Electronics Sales Person; Daryle (Cal) Callaghan, Gagetown SuperMart Store Electronics Sales Person; Sherry Flynn, Petawawa Retail Store Acting Electronics Supervisor; Holly Durdin, Borden Retail Store Supervisor; Richard Boyer, Kingston Retail Store Electronics Sales Person; Eric Gosselin, CANEX Manager, Montréal/Saint-Jean; Jeffrey Smith, Windsor Park Retail Store; Allen MacMillan, Greenwood SuperMart Store Electronics Sales Person; Bruce Curnew, Comox SuperMart Store Manager; Nicole Rodney, HQ Category Assistant; Terry Chan, Wainwright Retail Store Manager; Faye Anderson, Goose Bay Retail Store Manager; Beverley Hollins, Halifax A-Block ExpressMart Supervisor; Mario St-Onge, Valcartier Audio Supervisor; Abdo Daccache, HQ FOM-CO; Ken Stilwell, HQ FOM-RO; and Brian Tweedle, HQ Director of Marketing and Merchandising. |
